Bridget Davis is a graphic designer and a recent graduate of the University of Cincinnati College of Design, Architecture, Art, and Planning (DAAP)
Ephratah Electrical Maintenance is an electrical company owned by an entrepreneur in South Africa. I was on a team with a group of marketing students to develop a marketing plan and a rebranding for Ephratah. We worked directly with the business owner to gain insights on the company, understand its needs, and complete his vision for the new branding.
Final brand logos:
Business cards:
Social media page:
Branded invoice:
Brand patterns:
Original logo and redesign objectives:
Logo exploration:
Selection of visual direction:
Final brand guidelines: